Background :
Kopi M originated from Merry Riana’s vision of “Creating Positive Impacts for Millions of People in Indonesia”, one of which is through the Food & Beverage sector, especially coffee drinks. Every cup of Kopi M uses the best local Coffee Beans made fresh every day to guarantee the best taste, Kopi M also serves innovative Coffee and Non-Coffee drinks.
Challenge :
In realizing a brand identity that is in accordance with Merry Riana’s desire, who wants to have a brand identity as a leader like an army or military, we make it according to demand.
Solution :
Metamorphosys studio created a brand identity for Kopi M in the form of a logo with an appropriate brief, namely military troops and soldiers with a dominant black color.
