Background :
Zhang Chang Sheng Firm (PD. Jaya Abadi / TTS) is a canned food importer company. TTS provides a variety of high-quality canned foods at affordable prices. The company was founded in 1906 in Chinatown, Jakarta. Now, PT TTS Abadi is run by the 4th generation.
Challenge :
After a long time in the field of F & B impotir, this business group expanded its business by establishing a sub company, PT TTS Abadi. PT TTS Abadi positions itself as a producer of homemade canned food. Therefore, PT TTS requires attractive visuals to support brand performance and provide touch points to the targeted market.
Solution :
We are entrusted to redesign the company logo’s visual and apply it to stationery. The keywords applied to the branding of TTS are Authentic, Fresh, and Healthy.