Background Astaka Jiwanta is a boarding house in Tangerang City which is unique in its architectural form. They also really pay attention to the comfort of their residents. Challenge Astaka’s target audience is someone who is already in a stable job or students from the upper middle class. Solution As Read more
Background Norwegian Comfort is located in Sykkylven, Norway – famous for its steep mountains and deep fjords as well as the production and development center for Scandinavian comfort recliners. Challenge Norwegian Comfort want to display content that suits their target market, so that it will be easier for them to Read more
Background Kinto is a new mobility service from conventional automotive to “Mobility as a service”. Based in Japan, currently Kinto has spread to various countries in Europe, Africa, America and Asia Pacific, including Indonesia with the name KINTO ONE which was born in collaboration with PT Toyota Astra Motor and Read more
Background The Ministry of BUMN is a transformation of the echelon II work unit of the Ministry of Finance (1973-1993) which then became the echelon I work unit (1993-1998 and 2000-2001). In 1998-2000 and 2001 until now, this work unit became the Ministry of BUMN. Challenge BUMN wants to change Read more
Background Baruna Jimbaran Seafood is a seafood restaurant located on the outskirts of South Tangerang city. Jimbaran Balinese style seafood is their main menu and is a characteristic of the restaurant. Challenge Baruna Jimbaran wants to have a more elegant and modern appearance on their digital media such as Instagram. Read more
Background Astra Otoparts is the largest and leading automotive component company group in Indonesia which produces and distributes various spare parts for two-wheeled and four-wheeled motor vehicles. Challenge Astra Otopart wants to have a new key visual display on their social media. So that customers and their audience can more Read more
Pernahkah kamu ketika sedang browsing di sosial media, tiba-tiba kamu menemukan satu kalimat yang membuatmu berhenti untuk scrolling sehingga kamu memusatkan perhatian pada konten tersebut? Kalau kamu pernah mengalami hal itu, artinya konten yang kamu baca memiliki teknik copywriting yang baik. Di dunia yang bergantung dengan media digital dan informasi Read more
Dalam dunia pemasaran digital, Facebook Ads dan Google Ads adalah dua platform utama yang sering digunakan oleh banyak usaha untuk mencapai target audiens yang lebih luas dan meningkatkan penjualan. Meskipun keduanya sangat efektif, masing-masing memiliki kelebihan dan kekurangan. Selain itu, penggunaan Facebook Ads dan Google Ads harus disesuaikan dengan jenis Read more
Dalam era digital yang semakin berkembang, teknologi telah menjadi satu hal yang tak dapat dihindari dalam berbagai aspek kehidupan kita, termasuk dalam dunia periklanan. Salah satu elemen penting dalam periklanan adalah poster advertising, yang telah menjadi alat yang efektif dalam menarik perhatian konsumen. Digital imaging, atau penciptaan gambar-gambar visual dengan Read more
Desain grafis adalah salah satu elemen paling penting dalam dunia pemasaran modern. Dalam era dimana pesar-pesan visual menjadi semakin dominan, peran desain grafis tidak hanya penting, tetapi juga krusial dalam kesuksesan sebuah kampanye pemasaran. Artikel ini akan membahas peran penting desain grafis dalam marketing, mulai dari bagaimana desain grafis mempengaruhi Read more